It starts with Transparency & Integrity

  • Our core value is integrity, prioritizing your interests is just the right thing to do. Additionally, we are fiduciaries. Fiduciaries are legally obligated to act in the best interests of the party they serve.

  • I work primarily with first-generation professionals and purpose-driven individuals, people who are often the first in their families to navigate career growth, build wealth, and make complex financial decisions on their own. If you'd like to see examples of how I help clients with these types of challenges, check out our case studies that highlight real journeys and planning approaches.

  • This meeting is completely free and there will be no pressure for you to sign up. I'll learn more about you, your goals and your financial picture. We'll determine if we're the right fit for each other. You can learn more about the process here.

  • You are free to discontinue the service whenever you like. However, based on our observations, maintaining the service for at least a year typically delivers the best results.

  • We offer both. You can choose a one-time plan if you’re looking for a snapshot of your financial picture and a clear action plan to follow on your own. However, most of our first-generation wealth builder clients prefer ongoing financial planning. It gives them continued support and the confidence of having someone in their corner as life changes and new opportunities or challenges come up.

  • No, our meetings will take place virtually. However, if you're ever in Los Angeles, we would love to meet up!

  • This is your story! We’re just the guides on your journey. We'll offer personalized recommendations based on your values and priorities. We are your accountability partner.

  • We take a holistic approach to planning and cover all key areas of your financial life, including:

    • Cash Flow & Budgeting – Creating a spending plan that aligns with your values

    • Debt Management – Strategies to pay down debt efficiently

    • Investments – Building portfolios that fit your time horizon and risk tolerance

    • Retirement Planning – Preparing for financial independence on your terms

    • Tax Planning – Proactive strategies to minimize taxes over time

    • Insurance & Risk Management – Protecting what matters most

    • Estate Planning – Coordinating wills, trusts, and beneficiaries

    • Life Goals – Planning for major milestones like buying a home, starting a family, or traveling

    Our goal is to look at the big picture and create a plan that grows with you as life changes.

  • We are a fee-only firm. Our compensation is solely based on the services we deliver. We do not accept kickbacks or commissions.

  • We refrain from stock picking or attempting to time the market. Instead, we adopt a passive approach, aligning our investments with the market, as we believe this strategy produces optimal outcomes.

  • No. At Primeros Financial, we believe everyone deserves access to quality financial guidance, whether you’re just getting started, building momentum, or managing significant wealth. Instead of requiring a minimum level of assets, we charge a flat-fee monthly retainer, making our services accessible and transparent

  • We do both. Investment management is included as part of our financial planning services. The first $500,000 of assets under management is covered by your monthly flat-fee retainer. For assets above that amount, we charge an additional 0.6% fee.

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